新虎年听新声
The New Voice Of Tiger Year
Category: Type Design
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Client: Beats by Dre
Creative Agency: Water Creative
Year: 2023
Design Director: Hefan
Design: Hefan, Ekon
我们受创意公司 Water Creative 邀请，共同为 Beats by Dre 设计虎年春节推广标语字体。
We were invited by the creative agency Water Creative to collaboratively design the promotional slogan font for Beats by Dre's Year of the Tiger Chinese New Year campaign.