耐克萨布丽娜中国行
Apparel prints for Nike Sabrina China Tour
Category: Apparel, Type Design
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Client: Nike
Year: 2025
Design Director: Hefan
Design: Kun, Hefan
2025 年 3 月,耐克签约运动员萨布丽娜·约内斯库(Sabrina Ionescu)开启首次中国之旅。她将先后到访广州与香港,与当地的篮球爱好者面对面交流。耐克携手萨布丽娜,以“就得妳出手”的态度和信念,鼓励更多女生勇敢站上球场,用行动打破偏见,用热爱突破自我。我们受耐克委托,为此次萨布丽娜中国行的 Nike by You 服务设计了一系列服装印花。
In March 2025, Nike athlete Sabrina Ionescu embarked on her first trip to China. She will visit Guangzhou and Hong Kong in succession to interact face-to-face with local basketball enthusiasts. Together with Sabrina, Nike encourages more girls to bravely step onto the court with the attitude and belief of "Just Do It", to break stereotypes through action and transcend themselves with passion. We were commissioned by Nike to design a series of apparel prints for the Nike by You service during Sabrina's China tour.