户外没边儿
Endless Outdoors
Category: Type Design
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Client: Timberland
Year: 2024
Design director: Hefan
Designer: Kee, Hefan
心向山野,追逐自然,Timberland 开启了一场与朋友们的“户外没边儿”旅程,暂时放下繁杂琐事,感受自然美景。全新推出的 Motion 徒步鞋系列,延续其户外基因和不断创新的精神,为朋友们提供融合舒适、时尚与功能性的“没边儿穿搭”,开启户外场景的无限可能,一起出发,感受快乐。
我们为此次 Campaign 设计了中文标题字体
我们为此次 Campaign 设计了中文标题字体
With a heart for the wilderness and a pursuit of nature, Timberland embarked on an "Endless Outdoors" journey with friends, taking a break from the hustle and bustle to enjoy the beauty of nature. The newly launched Motion hiking shoe series continues Timberland's outdoor heritage and spirit of continuous innovation, offering friends "endless styling" that combines comfort, fashion, and functionality. This opens up endless possibilities for outdoor scenarios, encouraging everyone to set off together and experience joy.
We designed the Chinese title font for this campaign.
We designed the Chinese title font for this campaign.